| If the answer to your question isn't listed below, please contact
us at 1.866.LEADS.12 or customerservice@leads.com,
and a customer service representative will be happy to assist you.
Getting Started
> How do I sign up?
> How much does it cost?
> Is there a long-term contract?
> What information do I need to provide?
> Do I need a website?
> How long does it take for my program to go live?
Your Online Yellow Pages Campaign
> Where will my listing appear?
> How is my listing's position determined?
> Can I change my listing after it goes live?
> When will I begin seeing results from my listing?
> How can I improve my click-through rate?
Your Pay Per Click Search Campaign
> Where will my ad appear?
> How is my ad's position determined?
> Can I change my ad after it goes live?
> When will I begin seeing results from my ad?
> How can I improve my click-through rate?
> How do I buy more clicks?
> What if I don't get enough clicks before my
contract is over?
Reporting, Billing & Payment
> What reporting does LEADS.com offer?
> What is LEADS.com's billing policy?
> What form of payment does LEADS.com accept?
> How secure is my information?
> How do I cancel my program?
Getting Started
How do I sign up?
Contact us at 1.866.LEADS.12 and an Online Marketing
Specialist will be happy to discuss the perfect plan for your business
and will develop a custom Marketing Evaluation at no cost.
How much does it cost?
Prices start at just $99 per month and vary depending upon your business
type and geographical location. Contact us today at 1.866.LEADS.12
or customerservice@LEADS.com
to get pricing for your business type and service area.
Is there a long-term contract?
LEADS.com requires a minimum three-month commitment to start your online
advertisement campaign.
> back to top
What information do I need to provide?
Your account representative will ask you for the following:
- Your company name and phone number (required)
- Your company tagline or short promotional message (required)
- Your company street address (recommended in most cases)
- Your geographical service area (required)
- Your company URL (recommended)
- Your company logo (recommended)
- A photo or image representing the products or services your company
provides (recommended)
- Brands and/or products and services offered (recommended)
- 3 to 4 short sentences of promotional information describing what
makes your business the best choice for customers and other relevant
information, such as hours of operation, special offers, associations,
company background, etc.
Do I need a website?
A website is not required to sign up for an Online Yellow Pages listing.
However, a website is required for a Pay Per Click Search ad.
How long does it take for my program to
go live?
Once your account is activated, it typically takes five business days
for both Online Yellow Pages Network listings and Pay Per Click Search
Network ads to go live.
> back to top
Your Online Yellow Pages Campaign
Where will my listing appear?
Your Online Yellow Pages Network listing will appear on Yahoo!
Yellow Pages, and if you choose to broaden the audience you reach, it
will appear on other websites such as Switchboard.com and YellowPages.com.
With more than 25 million unique visitors to these platforms every month,
you can be sure your ads will reach the widest audience possible.
How is my Online Yellow Pages Network
listing's position determined?
For Yahoo! Yellow Pages and Switchboard.com, position is generally determined
on a first-come, first-served basis. For YellowPages.com, position is
determined on the product level and serving area purchased. For more detailed
information, please contact us at 1.866.LEADS.12 or customerservice@leads.com,
and we'll be happy to answer any questions you may have.
Can I change my Online Yellow Pages Network
listing after it goes live?
Yes, you can make changes to your listing at any time by contacting us
at 1.866.LEADS.12 or customerservice@leads.com.
Please note that changes can take up to five business days.
When will I begin seeing results from
my Online Yellow Pages Network listing?
As soon as your ad is up, potential customers will start seeing your ads.
It typically takes 60 to 90 days for the ad performance to ramp up and
for you to see the full results from your advertising campaign.
How can I improve my Online Yellow Pages
Network listing click-through rate?
You can improve your click-through rate by making sure you have a link
to your company website, a professional logo and image, as well as comprehensive
information about your business, including hours of operation, brands
offered, methods of payment, and any additional information that may differentiate
you from your competitors. We have found that our clients with professional
taglines and logos have experienced a click-through rate that is 2-5 times
higher than those without taglines or logos.
> back to top
Your Pay Per Click Search Campaign
Where will my Pay Per Click Search Network
ad appear?
Your listing will be distributed on the following search engines
and will appear each month until you have received the number of clicks
you purchased:
- Yahoo! Search
- MSN
- InfoSpace
- LookSmart
- Lycos
- Mamma.com
- CNET Search
|
- Dogpile
- Metacrawler
- Excite
- Alta Vista
- AlltheWeb
- Citysearch
- CNN Search
|
How is my Pay Per Click Search Network
ad's position determined?
Your ad's placement is determined by search engine algorithms, or programs,
which "crawl" and analyze your website after it has been submitted
to ensure selection of the most appropriate placement, or ranking. This
results in the most relevant experience when someone is searching for
your particular products and services. Also, your ad's click-through-rate
helps to determine your ad "performance". High performing ads
appear higher than low performing ads.
Can I change my Pay Per Click Search
Network ad after it goes live?
Yes, you can make changes to your ad at any time by contacting us at 1.866.LEADS.12
or customerservice@leads.com.
Please note that changes can take up to five business days
> back to top
When will I begin seeing results from
my Pay Per Click Search Network ad?
As soon as your ad is up, potential customers will start seeing your ads.
It typically takes 60 to 90 days for the ad performance to ramp up and
for you to see the full results from your ad campaign
How can I improve my click-through rate?
To improve your click-through rate, make sure that your website is optimized
and your ad copy is highly relevant to the products and services offered
on your website.
How do I buy more clicks?
To buy more clicks, simply contact us at 1.866.LEADS.12
or customerservice@leads.com.
What if I don't get enough clicks before
my contract is over?
If your ad does not receive the number of clicks you purchased by the
end of your contract term, your ad will remain posted until you have received
all the clicks you purchased.
> back to top
Reporting, Billing & Payment
What reporting does LEADS.com offer?
LEADS.com specializes in getting measurable results for each customer.
At any time you can view exactly how many leads are coming into your business
and research specific customer information. Each month, we automatically
deliver a copy of your Online ScoreCard that
outlines how many leads you received from your program. All reports can
be accessed online by logging into your account, or by contacting us at
1.866.LEADS.12 or customerservice@LEADS.com.
What is LEADS.com's billing policy?
LEADS.com bills on the first day of service, and monthly thereafter. If
you have any questions, or concerns regarding your billing cycle, amount
or history, please contact customer service at 1.866.LEADS.12
or customerservice@LEADS.com.
What form of payment does LEADS.com accept?
For monthly payments, we accept major credit cards (American Express,
VISA, MasterCard and Discover), as well as Direct Debit or Automatic Clearing
House (ACH) payments.
How secure is my information?
All account activity is handled securely either via encryption over the
Internet or by one of our account representatives. Unless otherwise agreed
to in writing, LEADS.com will not provide any account information to a
third party. View our Privacy Policy.
How do I cancel my ad or listing?
To cancel your campaign, simply contact customer service at 1.866.LEADS.12.
> back to top
|